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 ItsNaturallyPure - Informational Page                                             


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**NEW Hot Item** Sea Salt Body Polish you can find it under body care

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We now carry Loving Naturals products. Their sunscreen is rated #1 by EWG

We now carry SolRX products. 8-hour sun protection; Sunburn Relief & Marine Sting Pain relief

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Information Page


                                                        EPA & DEET

The EPA made it illegal in 1998, for products containing DEET to make any child safety claim and required revised labeling to reflect that DEET should not be used on children under the age of 6 months. Additionally it also published the following directions and precautions about DEET products:

  • Do not apply over cuts, wounds, or irritated skin.
  • Do not apply to hands or near eyes and mouth of young children.
  • Do not allow young children to apply this product.
  • Use just enough repellent to cover exposed skin and/or clothing.
  • Do not use under clothing.
  • Avoid over-application of this product.
  • After returning indoors, wash treated skin with soap and water.
  • Wash treated clothing before wearing it again.
  • Use of this product may cause skin reactions in rare cases. The following additional statements will appear on the labels of all aerosols and pump spray formulation labels:
    • Do not spray in enclosed areas.
    • To apply to face, spray on hands first and then rub on face. Do not spray directly onto face.

You can also read about the Hazards of DEET by Environmental & Health Canada.

Purple Prairie bug stuff does not contain DEET and is safe for all ages!


Sun Protection Factor (SPF)


The SPF is a measure of the effectiveness of sunscreen. The higher the SPF, the more protection a sunscreen offers against UVB (the ultraviolet radiation that causes sunburn).

The SPF indicates the time a person with sunscreen applied can be exposed to sunlight before getting sunburn, relative to the time a person without sunscreen can be exposed. This assumes constant solar intensity over the time period. On any day, someone who would burn after 12 minutes in the sun would expect to burn after 120 minutes if protected by a sunscreen with SPF 10.  Protection from a particular sunscreen depends on factors such as the skin skin type of the user, amount applied and frequency of re-application, and activities of user such as swimming. 

The American Cancer Society recommends that people use a sunscreen with a SPF of at least 15. Higher SPFs will give you more protection, but consumers should recognize that once you reach SPF 30, there isn't a huge difference between products with higher SPF values. A SPF 50 product, for example, only blocks about 1.3% more UVB radiation than a SPF 30 product.

Is a good sunscreen all I need to stay safe?

No. Sunscreen can only provide partial protection against harmful effects of the sun. Limiting sun exposure and wearing protective clothing are even more important when it comes to protecting against skin cancer and premature skin aging. Be extra careful about sun exposure during 10 am and 4 pm since the sun's rays are the most intense during this time of the day. When using sunscreen, make sure you apply it generously 30 minutes before going outside and reapply it often — at least every 2 hours. Even the best sunscreen won't work if you don't use it correctly. (American Cancer Society 2007)   


EWG's fourth annual Sunscreen Guide gives low marks to the current crop of sunscreen products, with a few notable exceptions. EWG researchers recommend only a small fraction of more than 500 beach and sport sunscreens and sunblocks for this season.

The reason? A surge in exaggerated SPF claims above 50 and new disclosures about potentially hazardous ingredients, in particular recently developed government data linking vitamin A to accelerated growth of skin tumors and lesions.
Learn more.